Local enterprise agency Carrickfergus Enterprise has re-appointed Watson and Co. Chartered Marketing Licensed WorldHost Trainer Christine Watson to deliver the popular one day WorldHost Principles of Customer Service Training programme to participants on the 2025 Tourism Academy for Mid and East Antrim.   Funded by the UK Government as part of the Go Succeed NI programme the innovative training support package included a range of recognised...

As a Chartered Marketer and SOSTAC Certified Planner our role is ‘proper’ marketing, not just the ever popularised marketing communications which is too often confused with what ‘marketing’ actually is and how much it encompasses. As part of our work we scan the internal and external environment seeking insights that we can feed into recommendations for our clients and, if approved, action plans.   When carrying out...

This online workshop will show you the ways and means to compose and drive forward a purposeful marketing agenda in the wake of Covid-19 About this Event Covid-19 is one of the biggest challenges ever faced by businesses and with this in mind we have developed an online workshop aimed at early stage micro and small businesses that will help you understand what marketing truly is. This workshop will be delivered by Chartered...

There are tools that can make your life as a Digital Marketer easier and knowing them is key to your success in an increasingly competitive and ever changing marketplace. This Saturday (24 October 2020) Chartered Marketer and SOSTAC Certified Planner – Christine Watson will introduce you to some essential tools that should be in every marketers toolkit. This lunchtime learning power hour will showcase some of these digital tools in action...

Chartered marketers take on digital challenges heightened by pandemic. Four Northern Ireland business women are among the first 100 professionals in the world to become accredited advisors in a globally recognised marketing model that will help businesses plan a recovery from the devastating economic impact of the pandemic. As SOSTAC® Certified Planners, marketing strategy experts Lydia McClelland, Denise Hamill, Christine Watson and licensed...