Our Work

Our Clients

Our client portfolio includes work for the following organisations:


Private Sector:

McCombs Luxury Coach Hire | James Street South | The Malone Lodge Hotel | Success School of English | Odyssey Arena | Select Security | NIJobs.com | Hillmount | Pier 36 | Funeral Services NI, part of The Co-operative GroupIAFD352 Healthcare | G4S |  The Lisburn Road Business Association | West Belfast Partnership | Battlefield Sports NI | Women in Business | the Ritz Multiplex | Iveagh Movie Studios | Publishing NI | SBD Events | Rushmere Shopping Centre – Craigavon | Maryville Tea Rooms | Cafe Renoir | Belfast Photographic Tours | Love PR | NB Chartered Marketing | Ashwood Vets | Bloomingdale | The Secret Garden restaurant at Dundonald Nurseries | Old Orchard Self Catering | Take Ten | Noribic | EBN Congress 2013

Public Sector:

The European Union via Noribic’s iFactory Programme | The European Union and InvestNI via Castlereagh Borough Council’s Evolution Programme | Ards Borough Council | Banbridge District Council | Department for Employment & Learning | NI Tourist Board | Belfast City Hall | Queen’s University PEC | Fermanagh Lakeland Tourism | Lough Neagh Partnership | WPA


NDA Clients:

a property business | a private gym | a hotel | various farmers | a not for profit organisation | an online retailer | a landscape architecture company | a publisher | an IT services company | a photography business | a private healthcare provider | an online retailer | an ebay ‘Power Seller’ shop.


Our Experience

Some of the brands that we have personally worked with over the past ten years include:

Tesco | Land Securities | The OUTLET | Martiz | www.TAAGstore.com | Ulster Orchestra | Holiday Inn | The Jumeriah Group | PureGym | QDOS | Centre for Competitiveness | NITB: Northern Ireland Tourist Board| WorldHost | Welcome to Excellence | Failte Ireland | Evason | Banbridge Leader | Banbridge Chronicle | The County Down Outlook | UTV | Cool FM | Downtown Radio | U105 | Five FM | CityBeat | LMFM | Dublin’s Q102 | 2FM | Belfast Telegraph | Irish News | Newsletter | Sunday Independent | Dundalk Democrat | IN Magazine | Ulster Tatler | The Artisan Market pop up Gallery | Jolie Dennison Art | Tanya Smith | Olive Duffy | Marshmallow Grove | Sugahfix.com | Beth Cheney – Mourne Scenes | Business in the Community | Arts & Business | EU | Noribic | iFactory | WIN – Western Innovation Network | Banbridge District Council | Castlereagh Borough Council| Invest NI | Evolution | NB Chartered Marketing | Thursdays Child | Publishing NI | CIM :The Chartered Institute of Marketing | SBD Events | YUMO | IT Partners | Thomas Ferguson Irish Linen | AVON Cosmetics | CO3 (formerly ACOVO) | Belfast Metropolitan College | Southern Regional College | Bank of Ireland | Creative 42 | Black Sheep Display | Queens University Belfast | DEL: Department for Employment and Learning | KTP: Knowledge Transfer Partnership | Being Online | Framed | KFC | Pizza Hut | The UK Passport Agency| VUE Cinema | Hastings Hotels – The Slieve Donard Resort & Spa | Bank of Ireland | M&S outlet | GAP outlet | Nike Factory Store | LK Bennett | Jaeger | VANS | Warehouse |Oasis | Timberland | Puma | Denby | The Streat | Starbucks | Costa Coffee | Michael Deane  – Simply Deanes| Bedeck | Savoy Taylors Guild | Jeff Banks | Pavers Shoes | Armani | Calvin Klein Underwear | Mountain Warehouse | Trespass | Regatta | Clarks | Donaghy’s Shoefair | The Windsor Bakery | NI Archaeological Forum – The Pop up Archaeological Museum | Burger King | Fat Face | Past Times | Thorntons | Big Picture Studio | Dermot Murphy Photography | Photography by Emma Jane | Press Eye | Drew McWilliams Photography | www.dee.ie | Greens Pizza | Cafe Conor | Malone Lodge Hotel | Park Avenue Hotel | The Dock | Titanic Foundation Ltd | Titanic Quarter Ltd | T13 | Odyssey Arena | Ocean Youth Trust | Paddy Campbell Famous Taxi Tours | The Lyric Theatre | On the Square Auctions | Belfast City Sightseeing | McComb’s Executive Travel | Belfast City Council | Belfast City Hall | Queen’s University | Inform | Love PR | Community Watersports | Select Security Ltd | Roseleigh House | Greenmount B&B | Belfast Self Catering Accommodation | All Seasons Guesthouse | Titanic Tours | Belfast Cabs | Value Cabs | 3fivetwo | Crescent Arts Centre | Spectrum Centre, Fáilte Feirste Thiar | RSPBNI | Black Box | Golden Thread Gallery | Jumping Clay | CMPR | Suki Tea | G4S | Espresso Elements | Dabo Smoothies | St George’s Market | James Street South and many more…


Not had the pleasure of meeting us yet? Start a conversation today… ask us what marketing we actively carried out with any of the above brands. Within the constraints of client confidentiality and commercial sensitivity, there’s an inspirational marketing success story or two to be shared, that’s for sure!




“The World Host Training far exceeded our expectations.

The Odyssey Arena is already a customer focused venue but Christine really made us think about how and why we need to put customer service at the forefront of everything we do.

We are now all aiming for the WOW factor not just with customers but also clients and with each other. The training has also been a great team building exercise.”

June 2014

Sharon McCrea, Odyssey Arena

“I have noticed a real boost in morale here since everyone went through World Host.  Because our guys work very much independently, it was great for them to get a couple of days together, and really re-enforced that we’re all working towards the same goal.”

March 2014

Caroline McComb, McComb’s Luxury Coach Travel

“It was really useful to step back and see everyone’s role and thoughts on customer service and get people talking about it, how they handle it and how we can do better.”

June 2015

Emma Burdett, 4Beauty Group 

“Very interesting and insightful, really enjoyed different tasks. Enthusiastic trainer, kept attention well.”

June 2015

Rebecca Andrews, 4Beauty Group

“Excellent session.”

June 2015

Elizabeth Smith, 4Beauty Group

“I enjoyed this session very much and learned a lot from it.”

June 2015

Alison Best, 4Beauty Group 

“Very enjoyable and refreshing! This was a very relevant masterclass with great insight and motivation to take away.”

June 2015

Jane Donnelly, 4Beauty Group

“Christine was very knowledgeable and succeeded in inspiring me to constantly provide top level customer service.”

Angus Gillespie, Robinsons Bar 

“Christine is an excellent trainer with a real passion for her training courses. This course was very useful to me, Thank you.”

Zhana Nikolova, The Belfast Empire 

“Many thanks Christine. Staff really enjoyed the programme.”

Bernie, Rayanne House

“Very Productive course with a lot of useful information. Christine has been a great trainer and very informative about customer service and essential skills and places to visit and recommend to others.”

Alla Balahnicova, Cutters Wharf

“The information provided during the tours will allow me to properly inform visitors/guests the best places to visit while in Belfast.

I learned I can make the impact- it is my responsibility to bring out the best of NI
Thank you Christine.”

John Doone, Malone Lodge Hotel

“I have learned more tourist attractions and days out that I can pass on and genuinely recommend to customers.

I loved the course”

Jane Rolleston, Malone Lodge Hotel

“[I learned] The art of service recovery and encouraging feedback [and that] Belfast is getting better and better.”

Ita McGirr, Linen Hall Library

“Christine made the course enjoyable and informative”

Marie Ryan, Linen Hall Library

“Overall an excellent experience, teaching us to enhance experiences, exceed expectations and ensure existence”

Deborah Douglas, Linen Hall Library

“Very engaging and enjoyable”

Rowley Gallagher, Odyssey Arena

“[The course has] expanded [my] Knowledge of existing customer service skills/experience. Made me think of going the extra Mile.

Understanding [of my] surrounding and what is available significantly better than before. Additional Knowledge even from places I had visited before. Being able to provide more info and tailored knowledge to customers.”

Leigh Kerr, Odyssey Arena

“Christine is very enthusiastic and energetic.”

Bridget Innes, The Lyric Theatre Belfast

“I learned some more ways to keep customers happy and keep coming back. This course has definitely opened up my mind more about customer services.”

Lee, On the square auctions

“Christine is very knowledgeable and passionate about this subject and brings a new depth to taking responsibility for the customer experience. Very Enjoyable Course.”

Ivor Gibson, NI Assembly

“Really enjoyed todays training and learnt lots of very useful skills I can apply to both my job and life.”

Catherine McWilliams, Select Security

“I can certainly take my training throughout the area and lead by example. I really enjoyed the day it was lively and fun yet still full of information.”

Michelle Henry, Argento

“I cannot express enough how excellent Christine is at her job and what a great motivator she is. This course has been invaluable to me.”

Sián Hourican, Odyssey Arena

“I loved every moment and found the whole experience very rewarding.”

John Paul Taggart, Odyssey Bowl

“We are very grateful [to Christine Watson]. The training was very enjoyable, and I will recommend it to any staff we hire in future.”

July 2014

Greg Davidson, Director of Studies for Success School of English

“The World Host Training far exceeded our expectations.

The Odyssey Arena is already a customer focused venue but Christine really made us think about how and why we need to put customer service at the forefront of everything we do.

We are now all aiming for the WOW factor not just with customers but also clients and with each other. The training has also been a great team building exercise.”

June 2014

Sharon McCrea, Odyssey Arena

“I have noticed a real boost in morale here since everyone went through World Host.  Because our guys work very much independently, it was great for them to get a couple of days together, and really re-enforced that we’re all working towards the same goal.”

March 2014

Caroline McComb, McComb’s Luxury Coach Travel

“6 out of five. I really enjoyed it so much I felt a bit more confident after having completed the [WorldHost Customer Service Training].”

February 2014

Alison Ferrin, Gregory B&B and Guesthouse

“Watson & Co. Chartered Marketing has been paramount to the success of Castlereagh Borough Council’s Evolution project.  Christine’s in-depth experience of both the clients needs as well as her sectoral knowledge is second to none.  Feedback from clients working with Watson & Co Chartered Marketing has included such praise as “Amazing”, “Terrific” and “Incredible”, on behalf of the Evolution project I would highly recommend Christine’s services to anyone who wants to get ahead in marketing.”

December 2013

Patrick McDonald, Castlereagh Borough Council

“Everything Perfect. Christine is a true professional.”

November 2013

Kathryn Devlin, Magherafelt District Council

“Thank you so much for everything, it was such a great course and was so much fun and informative. The staff are doing nothing but talk about it, they had such a great time. Thanks for everything and I will definitely recommend it to anyone that asks.”

August 10, 2012

The Ritz Multiplex

“As an Ireland Board member of The Chartered Institute of Marketing, Christine has played a leading role in raising the profile of the Institute. She has helped identify opportunities and tenaciously pursues them. As part of our Centenary celebrations in Ireland Christine was the primary author of our 100 Marketing Tips.”

September 29, 2011

Richard Houdmont FCIM DipM Chartered Marketer, Director for Ireland and Wales, The Chartered Institute of Marketing

“Christine is a dedicated, enthusiastic, tough, creative realist that has helped shape my strategies and set my own company on a firm footing for growth. Christine has a broad knowledge and experience but helped shape a plan for my marketing based on our skills and needs. Christine has always been approachable, committed and challenging and I can’t recommend enough the work that she has put into my company.”

October 6, 2011

Top qualities: Great Results, Expert, Creative.

Chris Gordon hired Christine as a Business Consultant in 2011

“Christine Watson is a methodical researcher and over-delivers on any project I’ve had the pleasure of working with her on. Her marketing knowledge is unrivalled. Underneath the professional and serious exterior lies a fun loving, sincere and thoughtful girl.”
Top qualities: Great Results, Expert, High Integrity.

October 4, 2011

Nicola Bothwell hired Christine as a Marketing Consultant in 2010

“Christine is very knowledgeable of the marketing world, when I worked with her on a number of projects all instructions were very clear and figures extremely accurate. As a designer the briefs given to me were perfect and aimed directly at the target markets Christine wanted to attract at the time. A professional individual, always aiming at reaching new goals and targets.”

September 29, 2011

Andrew Smyth, Senior Designer, Impression Print and Design NI Ltd

“Having regularly worked with Christine for many years on a wide variety of marketing projects I have found her to be extremely knowledgeable and professional in her approach.  Christine has consistently delivered results of the highest standard bringing innovative ideas and an attention to detail to every project.  She has always been a pleasure to work with and I would highly recommend her to any person or business.”

September 28, 2011

Top qualities: Great Results, Expert, High Integrity.

Steven Geary, Creative 42

“Christine worked creatively and enthusiastically to bring the retail offering of the outlet and Banbridge town to an All-Ireland Market. Her passion for retail and the arts made her a real asset to the Councils effort to market the district to a both a tourist and retail customer.”

September 27, 2011

Catriona Regan, Director, Banbridge District Council

“Christine Watson is one of those dream clients who don’t just want to know about the bog standard advertising packages you have to offer but she demands you to think outside the box and come up with the most effective and creative ideas. So many people talk the talk but don’t follow it up with action – Christine makes things happen and her boundless enthusiasm is completely infectious. But as always – there’s method and strategy behind everything so results are measurable and maximised.”

October 21, 2010

Katrina Doran, Owner, Sugahfix

“Christine combines well her passion and enthusiasm with technical marketing skill. She worked for me as a business mentor for a group of small companies, was well liked, efficient and effective making a value adding contribution to each company.”

January 15, 2010

Adrian Gundy, Senior Executive Innovation, Centre for Competitiveness

“Christine was a great source of energy and creative ideas, often bringing fresh perspectives to our communications as well as valuable structure to our marketing plans.”

June 8, 2010

Derek Johnston, Senior Executive, Centre for Competitiveness

“Christine played a pivotal role in building the marketing department and capacity from inception, following the launch of The OUTLET to the public in April 2007. She successfully developed numerous marketing plans for The OUTLET, and for specific retailers, that resulted in increased sales performance.

Christine had sole responsibility for all above, below and through the line marketing activity & budgetary management, following the departure of the Commercial Director from the business in September 2008. Her key tasks included directing marketing strategy and planning and delivering effective advertising to budgetary constraints across a range of media, encompassing tv, radio, outdoor, print and digital, aimed at both NI and ROI markets. She also managed PR, events and relationship marketing, had line management responsibilities and acted as duty manager for the scheme.

Christine was instrumental in driving shopper footfall, retail sales and local community brand engagement and showed determination as well as a commitment and passion for the scheme, plus an ability to rise to challenges.

Christine also embraced new media and launched a shopper loyalty club, building it organically to over 30,000 members. Other successes included effective use of empty retail space with inventive initiatives such as the Art Room and the Music Room, as well as the achievement of the Arts & Business Community Award and other PR awards.”

July 31, 2010

John Farmer, Owner – The OUTLET at Bridgewater Park

“It was excellent.”

April 21, 2017

Roberto Saberian, Hillsborough Castle

“Ensure that this course gets more attention from business – Everyone could do with this kind of eye-opener.”

April 21, 2017

Rebecca Graham, TrainingMatchmaker/Greens pizza

“It was a course I enjoyed and will definitely make me better at my job.”

June 5, 2017

Norman Hislop, Stranmillis University College

“Christine was very engaging and made the course interesting.”

April 19, 2017

Rebecca Graham, TrainingMatchmaker/Greens pizza

“Christine did well with the course it helped show how to defuse situations and the benefit of doing this before the customer goes away upset.”

April 19, 2017

Adam Stewart, Sodexo Austate

“Christine was engaging and professional. She was able to give examples of how a customer could have been dealt for all the examples we threw at her.”

April 6, 2017

Emma Edgar, Stranmillis University College

“A very informative and interesting day.”

February 16, 2017

Ian Sinclair, RPSI

“Very enjoyable and informative.”

February 16, 2017

Patrick Davey, RPSI