Our Work

Our Clients

Watson & Co. Chartered Marketing have worked with over 1,000 individual clients. Our client portfolio includes work for the following organisations:


Private Sector:

McCombs Luxury Coach Hire | James Street South | The Malone Lodge Hotel | Success School of English | Odyssey Arena | Select Security | NIJobs.com | Hillmount | Pier 36 | Funeral Services NI, part of The Co-operative GroupIAFD352 Healthcare | G4S | Google EMEA HQ, Dublin | The Lisburn Road Business Association | West Belfast Partnership | East Belfast Partnership | Battlefield Sports NI | Women in Business | the Ritz Multiplex | Iveagh Movie Studios | Publishing NI | SBD Events | Rushmere Shopping Centre – Craigavon | Maryville Tea Rooms | Cafe Renoir | Belfast Photographic Tours | Love PR | NB Chartered Marketing | Ashwood Vets | The Secret Garden restaurant at Dundonald Nurseries | Old Orchard Self Catering | Take Ten | NORIBIC | EBN Congress 2013 | AgenceBeAble2, Paris on behalf of Office de tourisme de Collioure | Sword Security – UTV | Sword Security – Rushmere Shopping Centre | LearningMole | Upskill Digital – Google Digital Garage | Ulster Bank | Pottingers | Windsor Townhouse | Hilton Belfast | Clayton Hotel | Holiday Inn | Northern Lights | Dee | Greens Pizza | Cafe Conor | Malone Lodge Hotel | Park Avenue Hotel | T13 | Odyssey Arena | Pizza Hut | Titanic Belfast | SS Nomadic | Paddy Campbell Famous Taxi Tours | The Lyric Theatre | On the Square Auctions | Belfast City Sightseeing | Inform | Love PR | Libre Events | Community Watersports | Select Security Ltd | Roseleigh House | Greenmount B&B | Belfast Self Catering Accommodation | All Seasons Guesthouse | Titanic Tours | Belfast Cabs | Value Cabs | 3fivetwo | Spectrum Centre | Black Box | Golden Thread Gallery | Jumping Clay | CMPR | Suki Tea | G4S | Espresso Elements | Dabo Smoothies | Irish FA | Belfast International Youth Hostel | HINI – Bushmills Hostel | Intern Europe | Hatfield House | The Insight Factory |

Public Sector:

The European Union via Noribic’s iFactory Programme | The European Union and InvestNI via Castlereagh Borough Council’s Evolution Programme | Ards Borough Council | Banbridge District Council | Department for Employment & Learning | NI Tourist Board, now Tourism NI | Belfast City Hall | St George’s Market | Belfast City Council | Queen’s University | Stranmillis University College | St Mary’s University College – Library | Queen’s University PEC | Fermanagh Lakeland Tourism | Lough Neagh Partnership | WPA | Mid and East Antrim Borough Council | Antrim and Newtownabbey Borough Council via Optimal | Libraries NI | Ulster University | Lagan Valley Regional Park

Third Sector / Charity / Not for Profit Clients:

W5 | Crescent Arts Centre | Antrim Enterprise Agency | Inspire Business Centre, Dundonald, Enterprise NI | Mallusk Enterprise Agency | South Belfast Partnership | Forward South Partnership | Thrive | Arts Marketing Association NI | Belfast Central Business District – Linen Quarter Destination | The Chartered Institute of Marketing | The Young Foundation | Amplify NI | Young Enterprise NI | The Dock Honesty Box Cafe | Titanic Foundation Ltd | Titanic Quarter Ltd | Ocean Youth Trust | Fáilte Feirste Thiar | RSPBNI | Donegall Pass Community Centre | Greater Village Regeneration Trust | Tree Co


NDA Clients:

a property business | a private gym | a hotel | various farmers | a not for profit organisation | an online retailer | a landscape architecture company | a publisher | an IT services company | a photography business | a private healthcare provider | an online retailer | an ebay ‘Power Seller’ shop.


Our Experience

Some of the brands that we have personally worked with over the past ten years include:

Tesco | Land Securities | The OUTLET | Martiz | www.TAAGstore.com | Ulster Orchestra | Holiday Inn | The Jumeriah Group | PureGym | QDOS | Centre for Competitiveness | NITB: Northern Ireland Tourist Board| WorldHost | Welcome to Excellence | Failte Ireland | Evason | Banbridge Leader | Banbridge Chronicle | The County Down Outlook | UTV | Cool FM | Downtown Radio | U105 | Five FM | CityBeat | LMFM | Dublin’s Q102 | 2FM | Belfast Telegraph | Irish News | Newsletter | Sunday Independent | Dundalk Democrat | IN Magazine | Ulster Tatler | The Artisan Market pop up Gallery | Jolie Dennison Art | Tanya Smith | Olive Duffy | Marshmallow Grove | Sugahfix.com | Beth Cheney – Mourne Scenes | Business in the Community | Arts & Business | EU | Noribic | iFactory | WIN – Western Innovation Network | Banbridge District Council | Castlereagh Borough Council| Invest NI | Evolution | NB Chartered Marketing | Thursdays Child | Publishing NI | CIM :The Chartered Institute of Marketing | SBD Events | YUMO | IT Partners | Thomas Ferguson Irish Linen | AVON Cosmetics | CO3 (formerly ACOVO) | Belfast Metropolitan College | Southern Regional College | Bank of Ireland | Creative 42 | Black Sheep Display | Queen’s University Belfast | DEL: Department for Employment and Learning | KTP: Knowledge Transfer Partnership | Being Online | Framed | KFC | Pizza Hut | The UK Passport Agency| VUE Cinema | Hastings Hotels – The Slieve Donard Resort & Spa | Bank of Ireland | M&S outlet | GAP outlet | Nike Factory Store | LK Bennett | Jaeger | VANS | Warehouse |Oasis | Timberland | Puma | Denby | The Streat | Starbucks | Costa Coffee | Michael Deane  – Simply Deanes| Bedeck | Savoy Taylors Guild | Jeff Banks | Pavers Shoes | Armani | Calvin Klein Underwear | Mountain Warehouse | Trespass | Regatta | Clarks | Donaghy’s Shoefair | The Windsor Bakery | NI Archaeological Forum – The Pop up Archaeological Museum | Burger King | Fat Face | Past Times | Thorntons | Big Picture Studio | Dermot Murphy Photography | Photography by Emma Jane | Press Eye | Drew McWilliams Photography and many more…


Not had the pleasure of meeting us yet? Start a conversation today… ask us what marketing we actively carried out with any of the above brands. Within the constraints of client confidentiality and commercial sensitivity, there’s an inspirational marketing success story or two to be shared, that’s for sure!




“Christine brings great energy to the subject and is really open to sharing ideas and drawing out discussion from attendees”.

Colette Fahy, Thrive – completed WorldHost Principles of Customer Service Training Course, September 2018



“Christine’s vast experience in the business is very clear, I felt that she was knowledgeable and that I was learning a lot”.

Tina Calder,  Excalibur Press – completed WorldHost Principles of Customer Service Training Course, August 2018



“I thought Christine was excellent at encouraging everyone to get involved and made it enjoyable and interactive”.

Rose Ferguson, Sword Security – completed WorldHost Principles of Customer Service Training Course, April 2018



“I really enjoyed this course! Great day learning great skills”.

Jill Lamont, Sword Security – completed WorldHost Principles of Customer Service Training Course, April 2018



“As an agency based in the South of France, and having to organize a press conference in Ireland on very short notice for one of our French clients, we chose this agency to assist us – we are very happy we decided upon this course of action! Christine and Co’ are a fantastic team to work with. The openness, high level of competence and reliability they demonstrated throughout the whole operation created a collaborative environment of trust that was truly appreciated, especially given the project’s international scope. Their work is very thorough and they never failed in providing us with comprehensive and detailed updates along the way. Their big-picture approach and creative input were much appreciated, as were their ideas, which were always strategic and in line with the project’s potential. Their positive outlook on the various challenges that appeared along the way made their support invaluable! We highly recommend working with Christine and Co’ if you want the certainty that your project is in good hands and driven by people committed to excellence”.

Hannah HolmesProject coordinator, AgenceBeAble2, Paris – Watson & Co. Chartered Marketing project delivered in Dublin for end beneficiary client of AgenceBeAble2: Office de tourisme de Collioure


“The World Host Training far exceeded our expectations.

The Odyssey Arena is already a customer focused venue but Christine really made us think about how and why we need to put customer service at the forefront of everything we do.

We are now all aiming for the WOW factor not just with customers but also clients and with each other. The training has also been a great team building exercise.”

Sharon McCrea, Odyssey Arena

“I have noticed a real boost in morale here since everyone went through WorldHost.  Because our guys work very much independently, it was great for them to get a couple of days together, and really re-enforced that we’re all working towards the same goal.”

Caroline McComb, McComb’s Luxury Coach Travel

“It was really useful to step back and see everyone’s role and thoughts on customer service and get people talking about it, how they handle it and how we can do better.”

Emma Burdett, 4Beauty Group 

“Very interesting and insightful, really enjoyed different tasks. Enthusiastic trainer, kept attention well.”

Rebecca Andrews, 4Beauty Group

“Excellent session.”

Elizabeth Smith, 4Beauty Group

“I enjoyed this session very much and learned a lot from it.”

Alison Best, 4Beauty Group 

“Very enjoyable and refreshing! This was a very relevant masterclass with great insight and motivation to take away.”

Jane Donnelly, 4Beauty Group

“Christine was very knowledgeable and succeeded in inspiring me to constantly provide top level customer service.”

Angus Gillespie, Robinsons Bar 

“Christine is an excellent trainer with a real passion for her training courses. This course was very useful to me, Thank you.”

Zhana Nikolova, The Belfast Empire 

“Many thanks Christine. Staff really enjoyed the programme.”

Bernie, Rayanne House

“Very Productive course with a lot of useful information. Christine has been a great trainer and very informative about customer service and essential skills and places to visit and recommend to others.”

Alla Balahnicova, Cutters Wharf

“The information provided during the tours will allow me to properly inform visitors/guests the best places to visit while in Belfast.

I learned I can make the impact- it is my responsibility to bring out the best of NI
Thank you Christine.”

John Doone, Malone Lodge Hotel

“I have learned more tourist attractions and days out that I can pass on and genuinely recommend to customers.

I loved the course”

Jane Rolleston, Malone Lodge Hotel

“[I learned] The art of service recovery and encouraging feedback [and that] Belfast is getting better and better.”

Ita McGirr, Linen Hall Library

“Christine made the course enjoyable and informative”

Marie Ryan, Linen Hall Library

“Overall an excellent experience, teaching us to enhance experiences, exceed expectations and ensure existence”

Deborah Douglas, Linen Hall Library

“Very engaging and enjoyable”

Rowley Gallagher, Odyssey Arena

“[The course has] expanded [my] Knowledge of existing customer service skills/experience. Made me think of going the extra Mile.

Understanding [of my] surrounding and what is available significantly better than before. Additional Knowledge even from places I had visited before. Being able to provide more info and tailored knowledge to customers.”

Leigh Kerr, Odyssey Arena

“Christine is very enthusiastic and energetic.”

Bridget Innes, The Lyric Theatre Belfast

“I learned some more ways to keep customers happy and keep coming back. This course has definitely opened up my mind more about customer services.”

Lee, On the square auctions

“Christine is very knowledgeable and passionate about this subject and brings a new depth to taking responsibility for the customer experience. Very Enjoyable Course.”

Ivor Gibson, NI Assembly

“Really enjoyed todays training and learnt lots of very useful skills I can apply to both my job and life.”

Catherine McWilliams, Select Security

“I can certainly take my training throughout the area and lead by example. I really enjoyed the day it was lively and fun yet still full of information.”

Michelle Henry, Argento

“I cannot express enough how excellent Christine is at her job and what a great motivator she is. This course has been invaluable to me.”

Sián Hourican, Odyssey Arena

“I loved every moment and found the whole experience very rewarding.”

John Paul Taggart, Odyssey Bowl

“We are very grateful [to Christine Watson]. The training was very enjoyable, and I will recommend it to any staff we hire in future.”

Greg Davidson, Director of Studies for Success School of English

“6 out of five. I really enjoyed it so much I felt a bit more confident after having completed the [WorldHost Customer Service Training].”

Alison Ferrin, Gregory B&B and Guesthouse

“Watson & Co. Chartered Marketing has been paramount to the success of Castlereagh Borough Council’s Evolution project.  Christine’s in-depth experience of both the clients needs as well as her sectoral knowledge is second to none.  Feedback from clients working with Watson & Co Chartered Marketing has included such praise as “Amazing”, “Terrific” and “Incredible”, on behalf of the Evolution project I would highly recommend Christine’s services to anyone who wants to get ahead in marketing.”

Patrick McDonald, Castlereagh Borough Council

“Everything Perfect. Christine is a true professional.”

Kathryn Devlin, Magherafelt District Council

“Thank you so much for everything, it was such a great course and was so much fun and informative. The staff are doing nothing but talk about it, they had such a great time. Thanks for everything and I will definitely recommend it to anyone that asks.”

The Ritz Multiplex

“As an Ireland Board member of The Chartered Institute of Marketing, Christine has played a leading role in raising the profile of the Institute. She has helped identify opportunities and tenaciously pursues them. As part of our Centenary celebrations in Ireland Christine was the primary author of our 100 Marketing Tips.”

Richard Houdmont FCIM DipM Chartered Marketer, Director for Ireland and Wales, The Chartered Institute of Marketing

“Christine is a dedicated, enthusiastic, tough, creative realist that has helped shape my strategies and set my own company on a firm footing for growth. Christine has a broad knowledge and experience but helped shape a plan for my marketing based on our skills and needs. Christine has always been approachable, committed and challenging and I can’t recommend enough the work that she has put into my company.”

Top qualities: Great Results, Expert, Creative.

Chris Gordon hired Christine as a Business Consultant in 2011

“Christine Watson is a methodical researcher and over-delivers on any project I’ve had the pleasure of working with her on. Her marketing knowledge is unrivalled. Underneath the professional and serious exterior lies a fun loving, sincere and thoughtful girl.”
Top qualities: Great Results, Expert, High Integrity.

Nicola Bothwell, NB Chartered Communications

“Christine is very knowledgeable of the marketing world, when I worked with her on a number of projects all instructions were very clear and figures extremely accurate. As a designer the briefs given to me were perfect and aimed directly at the target markets Christine wanted to attract at the time. A professional individual, always aiming at reaching new goals and targets.”

Andrew Smyth, Senior Designer, Impression Print and Design NI Ltd

“Having regularly worked with Christine for many years on a wide variety of marketing projects I have found her to be extremely knowledgeable and professional in her approach.  Christine has consistently delivered results of the highest standard bringing innovative ideas and an attention to detail to every project.  She has always been a pleasure to work with and I would highly recommend her to any person or business.”

Top qualities: Great Results, Expert, High Integrity.

Steven Geary, Creative 42

“Christine worked creatively and enthusiastically to bring the retail offering of the outlet and Banbridge town to an All-Ireland Market. Her passion for retail and the arts made her a real asset to the Councils effort to market the district to a both a tourist and retail customer.”

Catriona Regan, Director, Banbridge District Council

“Christine Watson is one of those dream clients who don’t just want to know about the bog standard advertising packages you have to offer but she demands you to think outside the box and come up with the most effective and creative ideas. So many people talk the talk but don’t follow it up with action – Christine makes things happen and her boundless enthusiasm is completely infectious. But as always – there’s method and strategy behind everything so results are measurable and maximised.”

Katrina Doran, Owner, Sugahfix

“Christine combines well her passion and enthusiasm with technical marketing skill. She worked for me as a business mentor for a group of small companies, was well liked, efficient and effective making a value adding contribution to each company.”

Adrian Gundy, Senior Executive Innovation, Centre for Competitiveness

“Christine was a great source of energy and creative ideas, often bringing fresh perspectives to our communications as well as valuable structure to our marketing plans.”

Derek Johnston, Senior Executive, Centre for Competitiveness

“Christine played a pivotal role in building the marketing department and capacity from inception, following the launch of The OUTLET to the public in April 2007. She successfully developed numerous marketing plans for The OUTLET, and for specific retailers, that resulted in increased sales performance.

Christine had sole responsibility for all above, below and through the line marketing activity & budgetary management, following the departure of the Commercial Director from the business in September 2008. Her key tasks included directing marketing strategy and planning and delivering effective advertising to budgetary constraints across a range of media, encompassing tv, radio, outdoor, print and digital, aimed at both NI and ROI markets. She also managed PR, events and relationship marketing, had line management responsibilities and acted as duty manager for the scheme.

Christine was instrumental in driving shopper footfall, retail sales and local community brand engagement and showed determination as well as a commitment and passion for the scheme, plus an ability to rise to challenges.

Christine also embraced new media and launched a shopper loyalty club, building it organically to over 30,000 members. Other successes included effective use of empty retail space with inventive initiatives such as the Art Room and the Music Room, as well as the achievement of the Arts & Business Community Award and other PR awards.”

John Farmer, Owner – The OUTLET at Bridgewater Park

“It was excellent.”

Roberto Saberian, Hillsborough Castle 

“Ensure that this course gets more attention from business – Everyone could do with this kind of eye-opener.”

Rebecca Graham, TrainingMatchmaker/Greens pizza

“It was a course I enjoyed and will definitely make me better at my job.”

Norman Hislop, Stranmillis University College

“Christine was very engaging and made the course interesting.”

Rebecca Graham, Greens pizza

“Christine did well with the course it helped show how to defuse situations and the benefit of doing this before the customer goes away upset.”

Adam Stewart, Sodexo Allstate NI

“Christine was engaging and professional. She was able to give examples of how a customer could have been dealt for all the examples we threw at her.”

Emma Edgar, Stranmillis University College

“A very informative and interesting day.”

Ian Sinclair, RPSI

“Very enjoyable and informative.”

Patrick Davey, RPSI