Handling Social Reviews
If you manage a business you will appreciate the power of a positive social review, accepted wisdom is that a 4.8 star review leads to credibility and sales. The dreaded one star feedback may lose you customers, and definitely won’t make your CEO’s day. Interestingly, 5 star reviews aren’t generally believed to be true. However, social listening offers important learning for businesses, and in this digital marketing world is a...
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